I’m an experienced and hybrid Director with skills in CRM, Data Science and Analytics, Social Media, Blogging, Sales and Marketing, Management and Leadership. I’m skilled in driving traffic, conversion and uncovering opportunities to increase customer lifetime value while enhancing brand experience.
Digital CRM Director
Oversee Retention department and responsible for driving Marketing Channel growth, customer conversion and lifetime value through Partnerships, Personalization, Segmentation, Data Analytics. Planning and Execution.
Leveraging 15+ experience in engaging the customer, analyzing market trends to drive strategic approaches to develop business growth as an independent consultant. Oversee all aspects of the business operations an administration including logistics and contract negotiations.
Digital Marketing & eCommerce Head – Contract
Responsible for all eCommerce and Digital Marketing activities which includes Email & Affiliate Marketing, SEO, Social and Content Marketing. Q4 2017 challenge to overhaul the site and drive more brand engagement, visitors and sales.
CRM & Multi-Channel Marketing Director
Focused on increasing customer participation in Credit, Loyalty, Social, Email, SMS, Events and Other Digital programs while driving engagement and customer lifetime value. Integral in driving revenue and improved profitability which helped lift the business from bankruptcy to a thriving multi-channel business.
Analyst To Manager – IT/Marketing/Finance
Provided Upon Request
2017 Rock Digital, LLC